Value Added Selling How To Sell More Profitably Confidently And Professionally By Competing On Value Not Price
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Value Added Selling
| Author | : Thomas P. Reilly |
| Publisher | : McGraw Hill Professional |
| Total Pages | : 296 |
| Release | : 2003 |
| Genre | : Business & Economics |
| ISBN | : 9780071416832 |
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In a marketplace too often focused on price, Value-Added Selling provides sales professionals with a market-proven approach for selling customers on the inherent value of a product. Based on a value-selling model proven to work across industries and product lines, this step-by-step book explains how to define value in the client's terms, orient a pitch to fit the client's needs, and close the deal. It gives sales pros the tools and confidence they need to--now and forever--deemphasize price in the selling equation.
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