Atmospheric Turn In Culture And Tourism
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Atmospheric Turn in Culture and Tourism
Author | : Michael Volgger |
Publisher | : Emerald Group Publishing |
Total Pages | : 360 |
Release | : 2019-11-29 |
Genre | : Business & Economics |
ISBN | : 183867070X |
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Combining ideas of sustainable development, strategic marketing and branding with space design and architecture, this volume offers contemporary perspectives on the development and impact of 'atmospheric quality' in tourism and hospitality service situations. Topics discussed include: silent airports, ambient odours and, co-created atmospheres.
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