Blueprint For Your Library Marketing Plan
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Blueprint for Your Library Marketing Plan
Author | : Patricia H. Fisher |
Publisher | : American Library Association |
Total Pages | : 158 |
Release | : 2006 |
Genre | : Business & Economics |
ISBN | : 9780838909096 |
Download Blueprint for Your Library Marketing Plan Book in PDF, Epub and Kindle
In these challenging times, libraries face fierce competition for customers and funding. Creating and implementing a marketing plan can help libraries make a compelling case and address both issues—attracting funding and customers by focusing on specific needs. But where and how do you start?
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