Conceptual Issues in Consumer Behaviour The Indian Context

Conceptual Issues in Consumer Behaviour The Indian Context
Author:
Publisher: Pearson Education India
Total Pages: 362
Release: 2008
Genre: Consumer behavior
ISBN: 9788131714096

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Conceptual Issues in Consumer Behaviour The Indian Context
Language: en
Pages: 362
Authors:
Categories: Consumer behavior
Type: BOOK - Published: 2008 - Publisher: Pearson Education India

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Conceptual Issues in Consumer Behaviour
Language: en
Pages: 323
Authors: S. Ramesh Kumar
Categories: Consumer behavior
Type: BOOK - Published: 2006 - Publisher:

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Consumer Behaviour : The Indian Context (Concepts and Cases)
Language: en
Pages: 350
Authors: S. Ramesh Kumar
Categories:
Type: BOOK - Published: 2017 - Publisher: Pearson Education India

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Developments in the realm of digitalization, cultural scenario and in consumer decision making— witnessed in the last couple of years—had brought about a ne
Consumer Behavior
Language: en
Pages: 367
Authors: Raju M.S. & Dominique Xardel
Categories: Antiques & Collectibles
Type: BOOK - Published: 2004 - Publisher: Vikas Publishing House

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This Book Adopts A Basic Approach Building Up From Consumer Behavior Fundamentals In A Logical Sequence To Enable The Reader To Understand And Utilize The Scien
Consumer Behavior
Language: en
Pages: 660
Authors: Harold W. Berkman
Categories: Business & Economics
Type: BOOK - Published: 1997 - Publisher: N T C Business Books

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An attractive, lively text for use in undergraduate courses in marketing and advertising in communications, business, and marketing departments. Deals with the