Customer Satisfaction Evaluation

Customer Satisfaction Evaluation
Author: Evangelos Grigoroudis
Publisher: Springer Science & Business Media
Total Pages: 319
Release: 2009-11-07
Genre: Business & Economics
ISBN: 1441916407

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This important new work provides a comprehensive discussion of the customer satisfaction evaluation problem. It presents an overview of the existing methodologies as well as the development and implementation of an original multicriteria method dubbed MUSA.


Customer Satisfaction Evaluation
Language: en
Pages: 319
Authors: Evangelos Grigoroudis
Categories: Business & Economics
Type: BOOK - Published: 2009-11-07 - Publisher: Springer Science & Business Media

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This important new work provides a comprehensive discussion of the customer satisfaction evaluation problem. It presents an overview of the existing methodologi
Improving Your Measurement of Customer Satisfaction
Language: en
Pages: 509
Authors: Terry G. Vavra
Categories: Business & Economics
Type: BOOK - Published: 2001-09-25 - Publisher: Quality Press

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Since more and more attention is being focused on customer value management, it's important to have a resource that synthesizes many bodies of research about ho
How to Measure Customer Satisfaction
Language: en
Pages: 161
Authors: Nigel Hill
Categories: Business & Economics
Type: BOOK - Published: 2017-07-05 - Publisher: Taylor & Francis

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The success of your business is underpinned by competitiveness and profitability, both of which are maximized in the long run by doing best what matters most to
Measuring Customer Satisfaction
Language: en
Pages: 182
Authors: Bob E. Hayes
Categories: Business & Economics
Type: BOOK - Published: 1992 - Publisher: ASQ Quality Press

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"The mysteries of every aspect of questionnaires dissolve as author Bob E. Hayes leads you systematically through the scientific methodology used to construct q
Measuring Customer Satisfaction and Loyalty
Language: en
Pages: 313
Authors: Bob E. Hayes
Categories: Business & Economics
Type: BOOK - Published: 2008-04-22 - Publisher: Quality Press

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The third edition of this best-seller updates its detailed information about how to construct, evaluate, and use questionnaires, and adds an entirely new cha