Event Marketing And Management

Event Marketing And Management
Author: Sanjaya S Gaur
Publisher: Vikas Publishing House
Total Pages: 264
Release: 2009-11-01
Genre: Special events
ISBN: 9788125914495

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This Remarkable Book Targets The Event Professional As Well As The Novice In Highlighting The Efforts Needed To Conduct An Event Of Any Nature. India-Centric, In Its Focus, The Book Also Has A Plethora Of International Examples Aimed At Providing An Indepth Understanding Of Events As A Strategic Communication Tool At The Generic Level.


Event Marketing And Management
Language: en
Pages: 264
Authors: Sanjaya S Gaur
Categories: Special events
Type: BOOK - Published: 2009-11-01 - Publisher: Vikas Publishing House

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This Remarkable Book Targets The Event Professional As Well As The Novice In Highlighting The Efforts Needed To Conduct An Event Of Any Nature. India-Centric, I
Event Marketing in the Context of Higher Education Marketing and Digital Environments
Language: en
Pages: 166
Authors: Florian Neus
Categories: Business & Economics
Type: BOOK - Published: 2020-02-25 - Publisher: Springer Nature

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Event marketing is a powerful tool of brand communication and used within many different fields. Florian Neus extends the existing scientific literature to even
Impact of ICTs on Event Management and Marketing
Language: en
Pages: 357
Authors: Birdir, Kemal
Categories: Business & Economics
Type: BOOK - Published: 2020-12-04 - Publisher: IGI Global

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Conferences, symposiums, and other large events that take place at far away hotels require many hours of preparation to plan and need a capable event staff to m
Event Management
Language: en
Pages: 532
Authors: Greg Damster
Categories: Business & Economics
Type: BOOK - Published: 2005 - Publisher: Juta and Company Ltd

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Dealing with event management in developing countries, specifically South Africa, this textbook confronts the specific challenges of creating well-run events in
The Sports Event Management and Marketing Playbook
Language: en
Pages: 388
Authors: Frank Supovitz
Categories: Business & Economics
Type: BOOK - Published: 2024-10-15 - Publisher: John Wiley & Sons

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Authoritative and accessible textbook on how to successfully plan and execute live sports events, with helpful learning aids included throughout This Third Edit