Managing Stakeholders As Clients
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Managing Stakeholders as Clients
| Author | : Mário Henrique Trentim |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2013 |
| Genre | : Customer relations |
| ISBN | : 9781935589655 |
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Your project operates in a dynamic world of stakeholders: from the familiar members of your local project team to hidden project opponents that aren't listed on any org chart. And your success hinges on your ability to meet or exceed their expectations. Success in this rapidly changing environment mandates a new approach. Veteran project management practitioner and professor M�rio Trentim, PMP, PMI-RMP, PRINCE2, offers project managers a new solution: use Complex Sales techniques to engage stakeholders as clients. Written in a candid and conversational style, this highly accessible guide effortlessly blends theory with proven practice in order to equip you with new tools and techniques you can apply right away.
