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This is a study of gay and lesbian tourism from, primarily, a marketing perspective but italso examines how marketing activity engages with and affects social issues relating tohomosexuality. It includes an overview of the nature of homosexuality and relevant issues that bear upontourism and marketing. Content includes holiday profiles of both gay men and lesbians;supply of related holiday products; popular and non-popular destinations; tour operatorsand accommodation provision; tourism and sex and sexually transmitted infections; barriersand inhibitors to choice including host reactions; appropriate marketing strategies. The book locates gay and lesbian tourism and holiday marketing within a context of current issuessuch as citizenship, identity and consumerism, political activity and distraction, andcontested space and de-gaying.
This is a study of gay and lesbian tourism from, primarily, a marketing perspective but italso examines how marketing activity engages with and affects social i
The role of the body and the concept of embodiment have largely been neglected in anthropological studies of tourism. This book explores the notion of the touri
Tourism has become one of the most powerful forces organizing the predatory geographies of late capitalism. It creates entangled futures of exploitation and dep
This book examines the emerging and shifting issues in the field of gay tourism, how these relate to significant societal and technological changes and the impl
Building on previous work on backpacking, this book takes the analysis of backpacker tourism further by engaging both with new theoretical debates into tourism