Public Relations Case Studies From Around The World 2nd Edition
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Public Relations Case Studies from Around the World (2nd Edition)
Author | : Judy VanSlyke Turk |
Publisher | : Peter Lang Incorporated, International Academic Publishers |
Total Pages | : 0 |
Release | : 2017 |
Genre | : Organizational behavior |
ISBN | : 9781433145544 |
Download Public Relations Case Studies from Around the World (2nd Edition) Book in PDF, Epub and Kindle
The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. They include «best practices» of multinational corporations, non-governmental organizations and governmental agencies around the world.
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