Strategic Marketing Management In Asia
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Strategic Marketing Management in Asia
Author | : Syed Saad Andaleeb |
Publisher | : Emerald Group Publishing |
Total Pages | : 589 |
Release | : 2016-12-22 |
Genre | : Business & Economics |
ISBN | : 1786357453 |
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With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt need to develop a deep understanding of the Asian business environment, and how to create effective marketing strategies that will help growing their businesses.
Strategic Marketing Management in Asia Related Books
Language: en
Pages: 589
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Type: BOOK - Published: 2016-12-22 - Publisher: Emerald Group Publishing
With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt
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Asia is no longer simply the continent to which the world turns for outsourcing and off shoring of production, leaving retailing to Western countries. Asia now
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