Technological And Environmental Policy

Surrendering to the notion that governments lack the political independence to set and enforce environmental standards, Corral (Institute for Strategy, Technology, and Policy at the TNO, Netherlands Organization for Applied Scientific Research) asks if it is possible to influence the technological and organizational innovative behavior of firms by means other than regulation. Addressing environmental and technology policy analysts, practitioners, and lobbyists, he presents a behavioral simulation model that he hopes can be used to harmonize long-term societal interests with short-term firm interests. The model attempts to link firms' ultimate behavior to their perceptions of environmental risk, economic risk, community pressure, market pressure, regulatory pressure, technological capabilities, and organizational capabilities. Annotation copyrighted by Book News, Inc., Portland, OR