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An updated, systems-oriented text providing students with instruction and background to basic agricultural marketing strategies. Twenty chapters are divided into three sections: marketing, market competition, and consumer markets; the marketing system; and public policy issues in marketing procurement. Each chapter includes key term lists, previews, summaries, study questions, and in most cases, resource lists. Annotation copyrighted by Book News, Inc., Portland, OR
An updated, systems-oriented text providing students with instruction and background to basic agricultural marketing strategies. Twenty chapters are divided int
The Book has been prepared to make a comprehensive knowledge on Agricultural Marketing'. It provides recent feed back to the readers. It is a compendium of the
Friendly and readable, Agricultural Marketing and Price Analysis presents a comprehensive approach to agricultural price analysis, agricultural market structure
The framework of the marketing problem; Food markets and institutions; Prices and marketing costs; Functional and organizational issues; Government and food mar
