Tourism

Tourism
Author: Roy A.. Cook
Publisher: Pearson
Total Pages: 374
Release: 2013-11-01
Genre: Tourism
ISBN: 9781292039503

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This title views the tourism industry from a business perspective - examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students.


Tourism
Language: en
Pages: 374
Authors: Roy A.. Cook
Categories: Tourism
Type: BOOK - Published: 2013-11-01 - Publisher: Pearson

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This title views the tourism industry from a business perspective - examining the management, marketing and finance issues most important to industry members. C
Overbooked
Language: en
Pages: 464
Authors: Elizabeth Becker
Categories: Business & Economics
Type: BOOK - Published: 2016-02-23 - Publisher: Simon and Schuster

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"Travel is no longer a past-time but a colossal industry, arguably one of the biggest in the world and second only to oil in importance for many poor countries.
Business Travel and Tourism
Language: en
Pages: 362
Authors: John Swarbrooke
Categories: Business & Economics
Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

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'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the u
Start Your Own Travel Business
Language: en
Pages: 292
Authors: The Staff of Entrepreneur Media
Categories: Business & Economics
Type: BOOK - Published: 2012-02-01 - Publisher: Entrepreneur Press

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Pack Your Bagsā€¦Full of Profits! At over a billion dollars, the travel industry is evolving, creating new trends and new opportunities for eager entrepreneurs
International Business Travel in the Global Economy
Language: en
Pages: 269
Authors: Ben Derudder
Categories: Political Science
Type: BOOK - Published: 2016-05-23 - Publisher: Routledge

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Business travel has become indispensable to the global economy, not only due to its necessity in the maintaining of corporate networks, but also because of the