The Product Managers Field Guide
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Language: en
Pages: 240
Pages: 240
Type: BOOK - Published: 2003-02-12 - Publisher: McGraw Hill Professional
The ideal companion to the author's bestselling The Product Manager's Handbook, The Product Manager's Field Guide expands upon the overview and the responsibili
Language: en
Pages: 402
Pages: 402
Type: BOOK - Published: 2011-08-17 - Publisher: McGraw Hill Professional
The essential guide to seamless product management for today’s fluid, unpredictable business world Long considered the most useful and insightful guide of its
Language: en
Pages: 409
Pages: 409
Type: BOOK - Published: 2005-11-28 - Publisher: McGraw Hill Professional
Previous editions sold more than 17,000 copies Now includes a CD-ROM with Excel Worksheet templates and features new chapters on product management brand strate
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2004-06 - Publisher: Tata McGraw-Hill Education
Linda Gorchels's bestselling The Product Manager's Handbook introduced thousands of professionals to the expanding roles and responsibilities of a product manag
Language: en
Pages: 230
Pages: 230
Type: BOOK - Published: 2015-01-06 - Publisher: Grand Central Publishing
This firsthand road map will tell you what it takes to create a product that meets a customer's needs -- and avoid the pitfalls of product failure. Did you cut
