Purple Cow

Purple Cow
Author: Seth Godin
Publisher: Penguin UK
Total Pages: 160
Release: 2005-01-27
Genre: Business & Economics
ISBN: 0141924861

Download Purple Cow Book in PDF, Epub and Kindle

You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P's used by marketers - Pricing, Promotion, Publicity - aren't working anymore. The golden age of advertising is over. It's time to add a new P - the Purple Cow. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.


Purple Cow
Language: en
Pages: 160
Authors: Seth Godin
Categories: Business & Economics
Type: BOOK - Published: 2005-01-27 - Publisher: Penguin UK

GET EBOOK

You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in com
The Purple Cow!
Language: en
Pages: 51
Authors: Gelett Burgess
Categories: Fiction
Type: BOOK - Published: 2019-12-03 - Publisher: Good Press

GET EBOOK

"The Purple Cow!" written by Gelett Burgess is a delightful collection of humorous and whimsical poems that showcase the author's wit and clever wordplay. Burge
The Man in the Purple Cow House and Other Tales of Eccentricity
Language: en
Pages: 308
Authors: Mary Ames Mitchell
Categories: California
Type: BOOK - Published: 2005 - Publisher: Hope Publishing House

GET EBOOK

The Day of the Purple Cow
Language: en
Pages: 44
Authors: Richard Camden
Categories: Language arts (Elementary)
Type: BOOK - Published: 2003 - Publisher: SCHOLASTIC

GET EBOOK

Max has his summer all planned out. His brother wears the purple cow costume at the local ice cream parlor. And he is going to give Max all the cold, yummy trea