The Semiotics Of Heritage Tourism
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The Semiotics of Heritage Tourism
Author | : Emma Waterton |
Publisher | : Channel View Publications |
Total Pages | : 149 |
Release | : 2014-01-09 |
Genre | : Social Science |
ISBN | : 1845414217 |
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This book presents a new way of understanding heritage tourism that focuses on what people feel and not just what they see. Traditionally, semiotics points to the study of signs and symbols, and how we use them to make sense of the world. Here semiotics is extended into our other senses as part of what it means to experience heritage as tourists.