Whither Strategic Communication?

Whither Strategic Communication?
Author: Christopher Paul
Publisher: Rand Corporation
Total Pages: 34
Release: 2009
Genre: History
ISBN: 0833046853

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In light of calls to reform U.S. strategic communication and public diplomacy, RAND elected to conduct a survey of existing reform and improvement proposals. The subsequent literature review and interviews with subject-matter experts permitted the identification and categorization of frequently appearing recommendations in this area, which were then grouped into core themes.


Whither Strategic Communication?
Language: en
Pages: 34
Authors: Christopher Paul
Categories: History
Type: BOOK - Published: 2009 - Publisher: Rand Corporation

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In light of calls to reform U.S. strategic communication and public diplomacy, RAND elected to conduct a survey of existing reform and improvement proposals. Th
Strategic Communication
Language: en
Pages: 331
Authors: Christopher Paul
Categories: Political Science
Type: BOOK - Published: 2011-04-07 - Publisher: Bloomsbury Publishing USA

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This volume in the Contemporary Military, Strategic, and Security Issues series presents a concise introduction to the evolution, key concepts, discourse, and f
Leading the Narrative
Language: en
Pages: 155
Authors: Mari K Eder
Categories: Business & Economics
Type: BOOK - Published: 2011-12-15 - Publisher: Naval Institute Press

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Leading the Narrative is a primer on the art and science of strategic communication. This book covers the foundation of communications strategies as well as sol
The Handbook of Strategic Communication
Language: en
Pages: 404
Authors: Carl H. Botan
Categories: Social Science
Type: BOOK - Published: 2021-04-27 - Publisher: John Wiley & Sons

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Presents cocreational perspectives on current international practices and theories relevant to strategic communication The Handbook of Strategic Communication b
Strategic Communication
Language: en
Pages: 312
Authors: Jesper Falkheimer
Categories: Business & Economics
Type: BOOK - Published: 2018-01-19 - Publisher: Routledge

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Strategic communication comprises different forms of goal-oriented communication inside and between organizations, their stakeholders and the society. Strategic